Country Markets Speakers

Asmae Amrouche, is in charge of clean technologies, information and communication technologies, health sciences and Education.

The Canadian Trade Commissioner Service (TCS) provides its clients with practical advice on foreign markets and on-the-ground intelligence to help them make better, more timely and cost-effective decisions in order to achieve their goals abroad.

The TCS promote Canada's economic interests in global markets by engaging in a range of activities including:

• contributing to export market development;
• conducting advocacy and foreign market access activities;
• understanding and analyzing trade policy issues;
• attracting foreign investment to Canada;
• developing of a network of international business contact;
• identifying and communicating of business leads;
• fostering of strategic alliances;
• linking Canadian businesses to global value chains
• supporting licensing and venture capital linkages;
• promoting joint-venture partnering and foreign equity investment;
• facilitating R&D collaboration and technology transfer;
• promoting corporate social responsibility; and
• facilitating of Canadian direct investment abroad.